Senior Analyst, Marketing Analytics

掲載中・1日前に確認

給与: 記載なし
勤務地: 東京都
休日: 記載なし
雇用形態: 記載なし

どんな仕事かAIによる生成

The Senior Analyst, Marketing Analytics will analyze user and marketing performance data for Disney+ across APAC, deriving insights to support acquisition, conversion, engagement, and retention. The role works with marketing and other business teams to evaluate campaign performance, measure outcomes, and develop data-based recommendations.

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募集元で応募するウォルト・ディズニー・ジャパン株式会社の採用ページへ

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応募資格

必須

4-7 years of relevant experience in a similar role, preferably within a digital business
Bachelor’s degree in a quantitative field including Marketing, Economics, Business, Mathematics, Statistics, Data Science, Engineering, Physics, Chemistry or Social Science.
Demonstrated experience in and expertise in SQL
Solid understanding of Microsoft Excel including pivot tables
Understanding of paid, owned, and earned marketing channels across the funnel
Fluent in English and Japanese

歓迎

Graduate degree preferred

求める人物像

Strategic thinker with good communication and presentation skills
Creative mindset with the ability to leverage on data to develop analysis
Excellent communication skills to convey complex data findings to non-technical stakeholders.
Good analytical mind
Results-oriented

募集要項最終確認 10/20

職種: マーケティングアナリスト
雇用形態: 記載なし
給与: 記載なし
勤務地: 東京都Minato-ku
働き方: 記載なし
経験年数: 4年以上
学歴: 大学卒業以上
掲載日: 2026/10/12 05:03（9日前）
最終確認: 2026/10/20 21:32（1日前）

仕事内容

Job Summary

This role is based in Tokyo and responsible for all APAC markets.
We are seeking a Senior Analyst, Marketing Analytics to join our Marketing Analytics team in APAC. The primary focus of this role is to analyse user and marketing performance data, derive valuable insights, and collaborate with various departments to develop strategies that drive users from awareness through acquisition, engagement, and retention. The ideal candidate will have strong experience in mathematics & statistical techniques used for analyzing large data sources, plus a deep understanding of consumer behaviors related to marketing, content development, and digital experiences.
This role will report directly to the Senior Manager, Analytics (APAC)

Areas of Responsibility

Based on audience cohorts and the full customer funnel, creating analysis with meaningful insights that improve performance, identify opportunities, drive acquisition and conversion, improve engagement, and reduce churn
Analyze user behavioral data to identify patterns, uncover opportunities, and create common understanding of how people are interacting with the platform and content
Generate data-based insights that help to launch impactful and effective marketing programs.
Analyze marketing campaign and channel performance, including attribution and media mix, to inform acquisition and conversion strategy across the funnel
Evaluate marketing spend efficiency and ROI across channels
Partner with lifecycle/CRM marketing teams to analyze campaign performance across the customer journey, from awareness through retention
Develop strong hypothesis, conduct A/B analytics across both marketing campaigns and product/engagement experiences, and make data-based recommendations
Measure performance and reporting business outcomes in a daily/weekly/monthly basis with most relevant KPI's converted into insights and key action items to improve efficiency
Work with other members of the team to align metric definitions across all services within the business
Continuously drive toward efficiency by simplifying and automating where possible, eliminating redundancy across the organization, refining metrics, and building new reports as needed to support decision-making.
Assure quality and accuracy of deliverables through thorough interaction with business partners to understand and refine requirements and adherence to privacy, governance standards, and quantitative practices

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